Brand Development
LP Platow, Creative Direction
LP Platow, Design
Mike DePace, Design
Brand Design: Skipti
Skipti // Boston, MA
www.skipti.com
Skipti’s has one goal in mind: to give people more freedom.
We get the most joy out of the experiences we have, the people we meet, and the places we go. We believe that it should be fast and easy to get on-demand access to the physical things that empower our lives. Until now, temporary access to goods has always been inefficient and dysfunctional. With Skipti, you can be an outdoor adventurer today and a chef tomorrow.
Try all the latest gear with no commitment and live life on your own terms. We hope Skipti helps you discover new hobbies and adventures, and ultimately allows you to lead a more fulfilling life.
Skipti Founders: Michael DePace, Michael Arner & Lynn Platow
Boston, Massachusetts
2018-1018
This is the logo design and brand. I used orange and blue to represent the two working parts of the circular economy. The center diamond is where the transaction happens.
What was designed for the Skipti Brand Strategy
• Name
• Logo
• Palette
• Typography
• Brand Voice/ Tone
• Brand Story/Values
• Brand Messaging
• Brand Imagery/Photography*
• Style Guide
•App Design
• Website Design Direction
• Marketing Collateral
• Product Design/UX/UI
• Social Media Presence
• Customer Experience
• Branded Environments
• Partnerships/Collaborations
